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Dan Lens Travel · Food · Product

Food Tokyo, Japan

Iyoshi Cola

Japanese craft cola served in a pouch over ice with a slice of lemon. Product stills from a rainy afternoon in Tokyo, from the menu board to the first sip.

Iyoshi Cola makes craft cola from kola nut, vanilla, cinnamon, and around fifty spices, to a recipe that traces back to 1954. It is served cold in a sealed pouch with a slice of lemon and a paper straw, which made the drink itself the subject: the label, the bubbles, and the lemon against a grey street. Three stills and one vertical cut, shot handheld in the rain.